Agel Conference to Draw International Crowd

When dietary supplements provider Agel Enterprises kicks off its annual meeting in Salt Lake City on Friday, hundreds of sales reps from Israel and the Muslim world will be among the convention-goers. "From the beginning we wanted to make our products available to as many cultures as possible" said Glen Jensen, CEO of the Provo-based multi-level marketing company. "From Day One, we opened in 10 countries and we set out to have all of our products kosher-certified for our Israeli team members and halal-certified for our Muslim team members."

Over 3,000 people from 40 countries are expected at the Agel event, which will run through Saturday at the Salt Palace Convention Center.

Founded in 2005, Agel is one of the latest entrants into the already-crowded dietary Utah dietary supplements industry. At least 105 companies based in the state sold products worth $4.4 billion last year according to the United Natural Products Alliance.

 

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