Mary Kay Launches MKMen in Russia
Mary Kay launched MKMen skin care collection in the Russian market. The series comprises moisturizing cream with SPF 25, cleansing and peeling soap, shaving foam and cooling aftershave gel. The series id said to match every age and every skin type. 60% of male cosmetics in Russia is bought by women. MKMen is distributed through beauty consultants at 380-650 Rub (about $15.2 - $26).
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