Mary Kay Shines in Indian Cosmetic Market

MARY KAY Inc., America's best selling brand in combined categories of skin care and colour cosmetics and one of the world's leading direct selling companies entered Indian beauty market in September 2007. After getting an over whelming response from Indian market, Mary Kay announced the launch of its PureWhiteTM range, designed specially to give wonderful results to Indian skin type. Now, Mary Kay is the cosmetics partner of Miss India Worldwide Pageant 2008, held in New Delhi. At this event Mary Kay will also crown the Mary Kay Miss Beautiful Skin 2008. The PureWhiteTM range is for women who want beautiful, fairer and more radiant skin. Mary Kay will introduce many more cosmetic/beauty products in the near future to keeping in mind the Indian customers. (PureWhiteTM range details are attached) Speaking on the occasion, K K Chua, president, Asia Pacific, Mary Kay Inc. said, "India is an important market for Mary Kay Inc. We expect to generate the same success in India that we are recording in other Asia – Pacific markets. In merely six months Mary Kay has received a very inspiring response from all over India. It's very encouraging and we anticipate tremendous growth in 2008. With the beauty/cosmetic industry booming, India will soon see a splurge of high quality skin and colour cosmetics from the house Mary Kay."

 

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