Scentsy Grows 491 Percent with Party Pulse
Waltham, MA (PRWEB) February 12, 2009 -- IMN, specializing in e-communications solutions for the direct selling industry, today announced that in just a 12-month time period, its client Scentsy saw sales volume increase by 491% after introducing its "Making Perfect Scents" e-newsletter based on IMN Party Pulse™. During that same time period, Scentsy also grew from 1,992 independent consultants to 11,501 consultants--growing nearly 6 times in size in its fourth year of business.
"We attribute this unprecedented growth to our ability to connect our message with the hearts and minds of thousands of people," says Orville Thompson, CEO of Scentsy. "Our 'Making Perfect Scents' e-newsletter that we get through the IMN Party Pulse program is our main tool for making those connections."
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